Saturday, July 3, 2010

South Korean Anti-Smoking Ad Featuring Snow White



The above image is a composite of three stills taken of an anti-smoking "rotating ad" in a South Korean subway. The advertisement was done by Kiss Creative Group for an anti-smoking message sponsored by the Kobaco company in South Korea. Released in the February 2003, it incorporates the classic pose of the Old Witch offering Snow White the poison apple--or in this case a pack of cigarettes. The video below posted by kpajamas613.



Ad Credits:
Copywriter: J. Park
Art Director: Kevin Bang / Stephano H. Yang
Creative Director: Steve S. Keum / Peter B. Yoo
Typographer: Lucy S. Kim
Illustrator: Myeong Ho Kim



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 A related ad featuring Aurora and Phillip from Sleeping Beauty was also released in 2003. Images via Coloribus

3 comments:

  1. I'm assuming Disney must have approved these.

    That Sleeping Beauty one is kind of funny.

    ReplyDelete