1938 RKO Advert from Italy

An excellent piece of Snow White history, this 24 x 17cm Italian handbill dates from the initial general release of the film. The smaller print on the front cover translates as, "WALT DISNEY'S MASTERPIECE from the Brothers Grimm fairy tale."

Inside the flyer is the story of Snow White, with lively illustrations reinterpreted from Gustaf Tenggren's original work.

Similar to the RKO postcard seen in an early post, the back cover of this handbill reads...

GENERALCINE PRESENTS SNOW WHITE AND THE SEVEN DWARFS -WALT DISNEY'S FIRST FULL LENGHT MOTION PICTURE IN MULTIPLANE COLOR - DISTRIBUTED BY RKO RADIO PICTURES - THE WONDER OF WONDERS FOR CHILDREN AND GROWN UPS. 

The smaller print mentions that in Venice, Snow White was awarded with the Art Trophy created especially for the film. The fine print at the bottom dates the handbill 28/12/1938.

Images and info courtesy of the Nunziante Valoroso Collection.