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Thursday, November 26, 2015

1970s Snow White 6" Figures by Marx

Following the Disneykins and Disneykings run of the 1960s, Louis Marx & Company created a series of larger unpainted figures. Made of a molded plastic, they were produced in many different bright colors, depending on the character. Snow White and Dopey were blue. The collection also included Pinocchio, Bambi, Peter Pan, Mickey and several others. Most stood around 6" high; Dopey is almost 5".



This Snow and Dopey date from 1971...




Imprints on the bottom read "©Walt Disney Prod" and "Louis Marx & Co LLC © MCMLXXI Made in USA".




This Dopey appears to be marked "MCMLXXII" (1972).



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5 comments:

  1. Cory GrossNovember 26, 2015 at 10:12 AM

    Wow, those figures look a lot better when they're not painted >_<

    Over your excellent series I've been noticing that while these figures were very innovative, well-packaged, and have a lot of nostalgia value today, they're not that... good... The stuff the Disney Store is selling today is much better. That's not a huge slight, given the technology of the time, but one can certainly appreciate how the artform evolved.

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    1. Snow White ArchiveNovember 26, 2015 at 3:15 PM

      You're right about it. PVC-type figures have come a long way since those of the 1950s. Yet, like you said, the Marx figs do hold a lot of nostalgic value. When I was a kid, I never had the Disneykins, but it's easy to see how cool it would have been to carry a few with me to school in my pocket.

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  2. TokyoMagic!November 27, 2015 at 1:59 AM

    My great grandmother gave me the Dopey figure! And my mom bought me the Mickey, Pluto and Donald at the grocery store. I remember they were also sold in the toy department of a local department store.

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    1. Snow White ArchiveNovember 27, 2015 at 9:11 AM

      Sounds like some great memories, Tokyo. It's cool that Dopey in his small way has a connection for you with your great grandmother. Never even knew mine.

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  3. UnknownJuly 4, 2018 at 12:49 PM

    I actually LOVE these figures. The smooth feel of the soft plastic, and the bright, bright colors.. really, all but the blue are actually florescent! There were twelve molds. Mickey and Donald came in Red, Green, Orange, and Pink. Goofy and Pluto came in Red, Green, and Pink. Pinnochio and Jimney Cricket came in Pink and Green, The rest, Snow White, Dopey, Minnie, Peter Pan, Tinkerbelle, and Bambi only came in Blue. Some were made much later and of lesser quality in Mexico in some other colors.

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