1983 Disneyland Scary Adventures Poster

Snow White's Adventures was updated at Disneyland with the 1983 Fantasyland renovation. This "Scary Adventures" poster was created for the new ride. Designed by Leticia Leiever. Measures 24" x 36".

In 1984, a commemorative reproduction of this poster was made available to members of the Disneyland Magic Kingdom Club. See it in an earlier post.

Also see the Snow White ride posters from the other theme parks:

• Tokyo Disneyland
• Disneyland Paris
• Walt Disney World

Snow White's Adventures Mural Photo

An early press photo of a young park guest looking at the ride queue mural for Snow White's Adventures at Disneyland. It comes from the IMS Vintage Photos archive in Scandinavia. Measures approximately 7.5" x 9.5". Back is blank.

"Disneyland Line" - Thanksgiving Covers

The weekly cast member newsletter, Disneyland Line, provided employees of the park with information about the resort and the Disney Company. Snow White and Seven Dwarfs were pictured in a Thanksgiving scene on the cover of the November 24, 1983 issue. The same illustration was used again in the November 26, 1986 edition.

Special thanks to Kevin Hicks for sharing images from his collection.

Snow White Adventures - Disney Gallery Poster

The Disney Gallery is an art exhibition space at the Disneyland theme park. From 1987-2007, it was situated above Pirates of the Caribbean in New Orleans Square. It was a great place to escape the noise and crowds, plus see original artwork created by Walt Disney Imagineering.

This poster was created for an exhibit in the late 1980s and features 1954 concept art for Snow White Adventures by Ken Anderson. It depicts the climatic boulder scene with the Old Hag. Measures 32" x 26".

Image via ruthrules.

A few other Disney Gallery posters.

1986 Cast Member Handbook

Disney University is an employee training program for cast members who work for the Walt Disney Company. This is a handbook from 1986 that was given out to participants. It contains 76 typewritten pages (which we don't have pics of) separated by these attractive cover sheets (that we do have pics of). All feature illustrations of Doc, plus one with the rest of the dwarfs.

Image scans courtesy of the Kevin Hicks Collection.

1987 Magic Kingdom Gazette Newsletter

The Magic Kingdom Gazette was a quarterly insider cast member newsletter. Volume 8, Issue #4 from August 1987 included articles and art by noted Disneyland cast member Stacia Martin. Snow White and her animal friends join the fun on the front cover with a mention of the 50th anniversary. Publication size: three double-sided 8.5" x 11" sheets of paper stapled in the upper left corner.

Image and info via dsnelnd.

Snow White Theme Park Collector Plate

Snow White kisses Dopey on this porcelain collector plate. Measures approximately 6.25" across. Description of Walt on back. Sold at Disneyland and Walt Disney World. Made in Japan. Dates from a couple decades or more.

Original packaging.

1979 Snow White Theme Park Postcards

From 1979, Snow White's Fantasy Bouquet postcard. Dimensions: 5" x 7". Available at both Disneyland and Walt Disney World.

DL no. 0111-1905.

WDW no. 0100-11905.

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Snow White at the Wishing Well.

DL no. 0100-11905.

The artwork for the first card was created by Russell Schroeder, who also did a Snow White tin container and Goebel collector plate. Images via the late Ken Eslick's Disneyland Postcards. Special thanks to François Monferran for additional info.

Kraft "Family Reunion" Disneyland Campaign

To commemorate the 25th anniversary of Disneyland in 1980, Kraft Foods sponsored the "Family Reunion" promotional campaign. A sweepstakes was held with one first prize of a four-day, three-night vacation to Disneyland, plus $5000. Ten second place winners received a three-day, two-night Disneyland trip and $1000. A $100 check was awarded to 100 third prize winners. And finally, 1000 fourth prize winners got a Kraft cookbook.

 

A promotional grocery store banner.

A series of six two-sided posters with an illustrated Disney character scene on one side and a photo of a Kraft family meal on the other. Each is dated 1979 and copyrighted Walt Disney Productions and Kraft. Printed on heavy stock paper. Dimensions: 38" x 25".

Snow White

Pinocchio

Alice + Peter Pan

Lady and the Tramp + Robin Hood

Images courtesy of the Kevin Hicks Collection.

Kraft also sponsored a 25th anniversary television special. Description from IMDb:

Filmed throughout Disneyland, this made-for-TV special celebrates the 25th anniversary of the park. We follow the story of a young boy (Adam Rich) on his first ever trip to The Happiest Place on Earth. While there, he encounters many interesting characters (All played by Danny Kaye) who tell him various tidbits on the park's history. Musical numbers by Donny Osmond, Michael Jackson, and Danny Kaye as well as group sing alongs that include many actual Disneyland cast members and guests!

See the Kraft Family Reunion record album in the previous Archive entry.

Kraft Family Reunion 25th Anniversary Record

In 1980, Kraft Foods ran a "Family Reunion" promotion to celebrate the 25th anniversary of Disneyland. One of their commemorative items was a 12 song vinyl LP record. Six classic Disney films were represented (two songs from each). Snow White was included.

Disneyland/Vista Records. Catalog no. 3516.  Manufactured in 1979.

Ⓒ MCMLXXIX Walt Disney Productions
Disneyland/Vista Records Burbank Calif. 91521
Printed in U.S.A.

Side A

• Heigh-Ho
• Hi-Diddle-Dee-Dee
• Bella Notte
• Oo-De-Lally
• I'm Late
• The Unbirthday Song

Side B

• Whistle While You Work
• The Phony King Of England
• You Can Fly! You Can Fly! You Can Fly!
• Following The Leader
• He's A Tramp
• When You Wish Upon A Star

Stapled in the fold of the album is a 12-page full-color "sing-along" book with illustrations and lyrics for each song.

An interesting thing to note is that Whistle While You Work is only a minute and a half in length, much shorter than in the Snow White film. The instrumental middle of the song was cut.

Special thanks to Kevin Hicks for sharing these images and info from his collection.

"Disneyland Line" Newsletter - 1987

In the January, 8, 1987 cast member newsletter, Disneyland Line, the upcoming 50th anniversary of Snow White was promoted with the original Time Magazine cover of Walt and the Seiberling rubber dwarfs.

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In the Disneyland Line from July 16th, 1987, we find a short write-up about Snow White's Walk of Fame debut and how it was "the largest turnout for anyone receiving their star." There's also a sidebar on the restoration of the film. [Note: the cancelled stamp from the next day's 50th Anniversary festivities at the park.]