Sunday, July 1, 2012

1980 UK Snow White Pressbook

Front Cover
[CLICK IMAGES TO ENLARGE]

This Snow White pressbook would have been sent out to cinema operators in the United Kingdom to aid in the promotion of the film. No copyright year is printed on book, but it's clearly indicated on page 12 that Snow White costumed characters will be touring in December 1980. There's also an ad on the back cover for the Popeye movie which was released in the UK in the spring of 1981.


Page 2: Introduction...



Page 3: Synopsis...



Pages 4-5: Production Notes and Characters...




Pages 6-7: The Story in Pictures (for reproduction in magazines and newspapers)...




Pages 8-9: Merchandise and List of Licensees...




Close-up of the page 8 (above) merchandise which includes puzzles, paint-by-numbers, dwarf squeeze-toys, an umbrella...



...toy ironing set, embroidery set, marionettes, books, cards, dwarf chocolates, children's clothing and more...



Page 10: Ideas (for promotional activities)...



Page 11 (and centerfold): Composite Advertising...




Pages 12-13: Accessories (which includes a December 1980 tour of costumed characters) and Promotions...




Pages 14-15: Competitions...




Pages 16-17: Press Ads...




"Press Ads" Insert Page...



Pages 18: Posters...



Pages 19: Posters, Stills, Conditions...



Rear Cover ad for Popeye...

Images from the Filmic Light Collection.

4 comments:

  1. The magic mirror idea is awesome! Reminds me of the Peppers Ghost effect. Such an awesome promotion book. The Character Cut out sheets would be awful handy some days!

    Terrific blog as well! I found myself scouring your blog the last few nights for several hours instead of finishing some of my projects!

    ReplyDelete
  2. Hey Thanks Dismal, glad you're finding it of interest. But I wouldn't want to be responsible for you not completing your projects. ;)

    ReplyDelete
  3. I've got the single four pages synopsis of this reissue! The poster art is practically the same of the Italian one of the same year, altough the Snow White's face is a bit different.

    ReplyDelete
    Replies
    1. Would love to add it to the blog Nun. Do you have scans?

      Delete