1939 "Kine Weekly" Ad for Snow White "Last Call"

In the United States, the premiere run of Snow White and the Seven Dwarfs finally came to a close when the Disney studio pulled it off the market by day's end on April 29, 1939. Yet, as we can see from this full page advertisement in the March 23 edition of Kinematograph Weekly (a British film industry trade newspaper), the motion picture would continue to play in the United Kingdom until September 30, 1939.

Image courtesy of the Richard Holliss Collection.