Sunday, October 4, 2015

1958 National Leather School Bag

In the previous post, we saw Snow White bags produced in 1953 by the National Leather Mfg. Co. Here's another satchel with Snow and the dwarfs on the front panel. Measures approximately 8.5" x 12" x 2.5" deep. Made of vinyl-covered texton. Plastic handle and latch with metal components and buckle.

This one looks like a school bag and probably dates from the US theatrical re-release in 1958. It's mentioned, along with a "utility bag", in the '58 Snow White pressbook (p.7). Retail price $2.59. It is also listed on page 8 of the Snow White Merchandising Supplement to the 1967 US Pressbook.

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