Snow White and the Seven Dwarfs was re-released to theatres in Ireland on December 11, 1981. Quinnsworth retail stores capitalized on the event with Christmastime promotions. Starting on November 24th, Snow White costumed characters began a nine-day coach tour of Dublin, as well as over 20 provincial towns throughout Ireland. After a parade through the streets, children with competition entry forms would receive autographed fan cards within their local Quinnsworth stores.
Snow White Toyland ad in the October 25th
Sunday Independent newspaper.
___
"See the magic of Snow White and visit Santa." An ad in the Galway November 27th newspaper,
The Connacht Tribune.
Special thanks to Stephen Doherty for sharing the information and images for this post.
Hi Robert! I wanted to add that the above October 25th Sunday Independent clipping was the first to mention Quinnsworth's 'Snow White' promotions.
ReplyDeleteOn November 24th 1981, costumed characters from 'Snow White' began a 9-day coach tour of Dublin, as well as over 20 provincial towns throughout Ireland. After a parade throughout the streets, children with the competition entry forms were then allowed to receive autographed fan cards within their local Quinnsworth stores.
The Quinnsworth/other store locations, dates and times are as follows:
NOTE: A 'County' in the Republic of Ireland and the United Kingdom is equivalent to a state in the USA.
- Galway Shopping Centre, Galway, County Galway: 24th November 1981 (5:00pm)
- The Crescent Shopping Centre, Dooradoyle, County Limerick: 24th November 1981 (Time unknown)
- Ballina, County Mayo: 25th November 1981 (Time unknown)
- Quinnsworth, Longford, County Longford: 25th November 1981 (4:00pm)
- Quinnsworth, Sligo, County Sligo: 25th November 1981 (Time unknown)
- Quinnsworth, Fair Green Shopping Centre, Mullingar, County Westmeath: 26th November 1981 (3:00pm)
- Navan Shopping Centre, Navan, County Meath: 26th November 1981 (7:00pm)
- Quinnsworth, Carlow, County Carlow: 1st December 1981 (2:30pm)
- Quinnsworth, Portlaoise, County Laois: 1st December 1981 (4:30pm)
- Quinnsworth, Hollyhill, County Cork: 3rd December 1981 (11:30am)
- Quinnsworth, St Patrick's Street, County Cork: 3rd December 1981 (1:00pm)
- Penneys, Munster Arcade, County Cork: 3rd December 1981 (1:30pm)
- Wilton Shopping Centre, Wilton, County Cork: 3rd December 1981 (3:00pm)
- Douglas Shopping Centre, Douglas, County Cork: 3rd December 1981 (5:00pm)
- Quinnsworth, Navan Shopping Centre, Navan, County Meath: 3rd December 1981 (Time unknown but confirmed as in the evening time)
[Shops, locations, dates and times confirmed by several newspapers within the Irish Newspaper Archives]
Great additional information! Thank you Stephen for adding to the details on Snow White. Always appreciated.
Delete